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Your Content Factory
Your Content Factory
Author: Blake Norton
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© 2025 Your Content Factory
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Your Content Factory
20 Episodes
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Shari shares her decade-long journey in content creation, from running a boutique in 2012 to building a wildly successful online course teaching permanent jewelry in 2022. • Began creating content in 2012 for a clothing boutique using clunky digital cameras and manual e-commerce workflows • Transitioned to real estate content creation in 2015 when Facebook ads were simpler and more accessible than today • Found her passion in teaching when working at an aesthetic school, creating content tha...
Ever felt like creating content for your business is like trying to nail jelly to a wall? Yeah, we've been there too! 🙄 In this episode, Blake sits down with Jeremy Davis, the guy who went from knocking on doors (literally!) to absolutely crushing it in real estate. And guess what? He did it without the complicated "guru strategies" that make your head spin. Jeremy spills the tea on: How he ditched the complexity and found success through simplicity (spoiler: your content strategy is probabl...
Welcome to an inspiring conversation with Lillian Dalen, a talented barber who shares her compelling journey from aspiring women's hairstylist to a leader in the barbering industry. Raised in a male-dominated environment, Lily's move from Nevada to Utah to pursue a comprehensive cosmetology license unlocked her passion for barbering, despite the challenges faced as a woman in a predominantly male field. She reveals how the traditional role of barbershops as community hubs allowed her to creat...
On episode 18 of Your Content Factory, Blake shares the importance of being open to criticism and how it can help you grow. He explains that criticism is inevitable when creating content, and that it is important to be prepared for it. Blake shares his experience of facing criticism and how it has made him better, encouraging listeners to be honest and truthful in their relationships and to use criticism to their advantage. Quotes from Winston Churchill and Norman Vincent emphasize the importance of criticism and how it can be used to help improve oneself.Find Blue Form Media here:https://www.blueformmedia.com/
On this episode of Your Content Factory, Blake discusses the importance of finding a sustainable process for achieving goals and how to be present in the moment. He suggests that instead of the traditional 'work hard, play hard' mentality, it is more important to find a balance between work and play and to be present in the moment. Blake also shares the best free tools for starting a video podcast, such as OBS, Canva, Chat GPT, Elgato Stream Deck, and Opus Clip, as well as hiring a live producer and Adobe Premiere's Autopod subscription to help with content creation.Find Blue Form Media here:https://www.blueformmedia.com/
On episode 16 of Your Content Factory, host Blake interviews Chantell Esplin, a nurse and editor for Blue Form Media. Chantell shares her experience in the nursing field, her marriage to Matt, and their two children. They discuss the challenges of working in the healthcare industry, parenting styles, and Chantell's use of Adobe Premiere. Blake praises Chantell for her work ethic and parenting skills, and officially declares her as the employee of the year.Seamus Kennedy Armed Forces:https://www.youtube.com/watch?v=2GXcitwitYE
On this episode of Your Content Factory podcast, Blake and Kurt discussed the importance of having a balance of education, entertainment, inspiration, and information in content, and how to create a successful product or service. They also discussed the importance of taking breaks and recharging in order to be more productive, and how entertainment can be used to captivate an audience and create content that is both educational and entertaining. Additionally, they encouraged listeners to take the first step towards their goals and to live an intentional life. Make sure to listen to The Built Backstory Podcast!Find Built Backstory Podcast here:https://podcasts.apple.com/us/podcast/built-backstory/id1680077827Find Blue Form Media here:https://www.blueformmedia.com/
On episode 14 of Your Content Factory, Blake discusses the process of creating video clips from podcast episodes. They explain the importance of a good hook, a complete thought in the middle, and a punch line to bring it back to the hook. They also suggest using the snip tool to grab images, and using the Hormozi style for subtitles. They recommend using Cap Cut for editing, and suggest using Cap Cuts and Artlist.io for b-roll and non-copyrighted music.Find Blue Form Media here:https://www.blueformmedia.com/
On episode 13 of Your Content Factory Podcast, Blake discusses the importance of staying positive and avoiding negative content, as well as the importance of consistency in content creation and optimization for maximum impact. They also talk about two new interns, Joseph and Marcus, and the Bitac Convention, Red Smoke Tobacco Club. Finally, he encourages listeners to focus on their own content and to be aware and awake.Find Blue Form Media here:https://www.blueformmedia.com/
On this episode Your Content Factory, Blake and Shawn discussed the importance of audio in podcasting and streaming. They discussed the differences between radio and podcasting, the importance of audio production and the nuances of sound, and the evolution of music technology. They also emphasized the importance of investing in equipment and having a social media manager to help promote the podcast.Find Blue Form Media here:https://www.blueformmedia.com/Find Shawn Denevan here:https://www.linkedin.com/in/shawn-denevan-b4635713/Email Shawn here:apodcaststudio@gmail.com
On episode 11 of Your Content Factory, host Blake discusses the importance of building a community around content. They explain how communities can help content go viral, and mention Shack Tactical and Beast UTV as examples. Blake also announces the launch of the Red (or Blue) Smoke Tobacco Club, a cigar club in Southern Utah. Join the group to discuss topics related to identity and self-discovery!Find Blue Form Media here:https://www.blueformmedia.com/Find Beast UTV here:https://www.facebook.com/BEASTUTVFind Shack Tactical here:https://www.youtube.com/channel/UCtIBkKQD1u7asfuRsqSLvYQFind Red Smoke Tobacco Club here:https://www.facebook.com/groups/1713711022389455/
On episode 10 of Your Content Factory, Blake interviews Mitch Rose, a 24-year-old entrepreneur and videographer. Mitch shares his journey to success, his skill set in the videography space. He explains how to build a successful business through social media, the power of manifesting, and the importance of relationships. Find Mitch here:https://www.rosesreelz.com/Find Blue Form Media here:https://www.blueformmedia.com/
On this episode of Your Content Factory, host Blake Norton interviews guest Jefferson Rogers about his book, All In. They discuss the process of making the audio version up to Amazon audio standards, the importance of having an intention when starting a podcast, and the use of AI tools and optimization techniques to maximize reach.
On this episode of 'Your Content Factory', Blake Norton and Jefferson Rogers discuss the power of storytelling in content creation, self-medication, personal development, lifestyle choices, and taking action. Jefferson shares his journey from being a professional couch surfer to breaking seven figures in less than five years, and how he was able to turn his life around by taking baby steps and slowly becoming more responsible and productive. He emphasizes the importance of taking action and not getting hung up on perfectionism when starting a business.
On episode 8 of Your Content Factory, host Blake Norton discusses the importance of storytelling and how it can be used to create engaging content. He explains how storytelling can be used to manipulate people through fear and emotion, and how it can be used to give definition to a group or an individual. They also emphasize the importance of having an ethos or set of values that can be used to guide the storytelling process.Find Blue Form Media here:https://www.blueformmedia.com/
On this episode of Your Content Factory, host Blake Norton interviews Ryan Brinkerhoff, founder of Inside Out Hyperbarics. They discuss the mysterious origins of the pyramids, the Grand Canyon, and the Citadel. They also explore the power of hyperbarics, the potential of telomeres to reverse aging, and the importance of storytelling in the health and wellness industry.Find Inside Out Hyperbarics here:https://insideouthyperbarics.com/Find Blue Form Media here:https://www.blueformmedia.com/
On this episode of Your Content Factory, host Blake Norton discusses how to escape the 9 - 5 lifestyle and create a life of your own. They explain the etiquette and science behind cigar smoking, and how hobbies can be used to create content. Finally, they encourage listeners to take the plunge and start loving their life.Find Blue Form Media here:https://www.blueformmedia.com/
On this episode of Your Content Factory podcast, host Blake Norton and his guest discuss the importance of being authentically passionate when creating content. They emphasize the need to be yourself and provide value, as well as double-checking facts and learning new skills. Norton also recommends storytelling tactics and recording yourself to test your talent before investing in podcasting equipment.
On this episode of "Your Content Factory", host Blake Norton discusses the importance of starting a podcast without delay and explores different recording methods. He highlights the significance of audio quality and suggests using AI tools to streamline the editing process. Norton also delves into topics related to gaming, video production, and podcasting, offering advice on starting a podcast and creating a well-oiled content factory. Don't let perfection be the enemy of progress. Start your podcast today!www.blueformmedia.com-----Get a powerful custom PC from Xidax Computers!Use code: BLUEFORMMEDIA for a discount at check out
On this episode of Your Content Factory, Blake discusses the power of podcasting and how it can help you grow your personal brand. Learn how to create a content pipeline and unlock the secrets of content creation. Plus, hear how Blue Form Media got into the art of podcasting and video editing.Find Blue Form Media here:https://www.blueformmedia.com/




















