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Cody Builds a Business

Author: Cody Burch

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The Cody Builds a Business Podcast is your front row seat (with backstage passes) to watching Cody Burch build a business from scratch (no followers, no subscribers, no shine, no list...).

Will he succeed or will he fail? Stay tuned to find out for yourself.

...Hey my name is Cody Burch and in February 2017 I left my corporate job of 11 years and set sail to start my own marketing agency. In the Summer of 2017 I had the idea to create an online product to serve more people. Trouble is, I only have a handful of customers and no list...Thanks for joining me on my journey...
255 Episodes
Imagine a world where people apply to work with you and hope they get “picked”. Today’s episode shows you how.
Ep. 215 - The Waiting Room

Ep. 215 - The Waiting Room


What do you do when you feel called to something greater but you’re in “the gap?” You’re sitting in the waiting room waiting for your number to be called. But that’s where the growth happens. I don’t know who needs to hear this... but this episode is for you.
Ep. 214 - 1% Better

Ep. 214 - 1% Better


Successfully modifying your behavior isn't about taking a full 180; rather it's the summation of 1% incremental changes to your habits, over time, to get the outcome you really want.
On one side you have the person that's super closed off and let's NO ONE in ever. On the other side you have some crying their eyes out in the name of "vulnerability" while they're metaphorically bleeding out on the floor. The answer lies somewhere in the middle - showing up authentically in a way that serves your target audience and let's them in to your world. You'll attract those that resonate you and (equally important) repel those that disagree.
Curious what to do or say as you want to show up more authentically on social media? Lots of people tell you to be authentic and to be vulnerable and a beer at all. I think that is a really bad idea. This episode is part one of a two-part series that discusses the vulnerability spectrum and just how much authenticity you need.
Ever get an email and wonder “do I know this person?!?” And then you furiously opt out? We don’t want to do that. On this tactical episode I show you exactly how to use Email Marketing in your business to help the fast, medium, and slow lane buyers. Go to to see my weekly newsletter.
I had a great question from a listener named Andrew regarding Ep. 208 from this Labor Day. 1. How much money do I need saved up to make the transition2. How do I make the transition with my current employer3. What would you do if you lost it all and had to rebuild the next 30 days.LOVE these questions and I unpack them today.If you have any questions please email me at and get the answers you need!~ Cody
Want to know how to stand head and shoulders above the crowd when competing for the attention of those you seek to serve?Want to ease the pain of "what the heck do I post" on social media?Today, we jam on both topics: (a) "obvious boxes" and (b) "social media recipe cards". Today's guest, Alyssa Light is a big thinker, has huge ideas and a huge heart. She is always looking for ways to increase peoples sense of belonging (including when she flagged me down at an event in Toronto earlier this year).To learn more about Alyssa go to:
Ever wonder how to turn a passion into a side hustle? Then a side hustle into an actual career? Look no further than this episode. This Labor Day I’m showing you how to make the transition smooth and awesome. Hope you enjoyed the long weekend and I’ll see you soon!
We have to walk our tribe through the 4 areas of belief and THIS is how you do it.
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