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CraigMarty.com Podcast

CraigMarty.com Podcast

Author: Craig Marty

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For business owners who don't want to jump up and down on social media all day, nor get their picture taken next Lamborghinis just to update their profile picture.

For business owners who still want to grow their business by using proven strategies and not working overtime every day.

The 'CraigMarty.com Podcast' is for you. Tune in, learn more about who I am and what I stand for in the first few episodes.

Connect with me here:

https://craigmarty.com

and

https://facebook.com/mrcraigmarty
11 Episodes
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Episode #11 To get a free copy of the Facebook Ads book I talk about on this episode just go to: https://craigmarty.com/facebook and tell us where to send it. This episode of the CraigMarty.com Podcast will uncover the BIG thing that 98%+ of business owners do when they try to market their product or service online.  I'm confident you see it every day.  There's no surprise that most marketing fails to return the owner more than what they spent on Ads.  This episode has a nice example that I saw out in the wild in one of my local malls, I think you'll like.  PRESS PLAY - listen in and enjoy this episode.  To view the website, go to: https://craigmarty.com/blog  Talk soon Craig. P.S. And one more thing while you're here... If you are enjoying this podcast. Please: 1. Subscribe now and get the new episodes automatically when I load them up.  and  2. Connect with me and say hello at: Facebook: https://www.facebook.com/mrcraigmarty  Website:    https://craigmarty.com  ===== Also, on this episode I talk about my updated book on Facebook Ads. To get your free copy of this while it's still available go to this URL right now: https://craigmarty.com/facebook  ...and just tell us where to send it.  Enjoy.
Episode #10 In the last episode I said I was going to talk about why Michael Jordan wasn’t as good as everyone makes him out to be.. But that’s not true.  Growing up in Australia we had the Chicago Bulls and Michael Jordan hype in the early 90’s I think it was. We had the basketball trading cards in school but that kind of drifted away as quickly as it came in.  I literally never watched a game of basketball and have still never watched a full game of basketball. It’s not as much of a popular sport here in Australia as some others like Australian Rugby for example.  Even though I’d never watched a game, we knew all about Michael Jordan. I learnt a lot more though after watching the Netflix documentary on the Chicago Bulls during the Jordan era.  What lesson did drive home and make simply obvious? Turn in and listen to this episode for my take on it.  - Craig. P.S. And one more thing while you're here... If you are enjoying this podcast. Please: 1. Subscribe now and get the new episodes automatically when I load them up.  and  2. Connect with me and say hello at: Facebook: https://www.facebook.com/mrcraigmarty  Website:    https://craigmarty.com  ===== Also, I'm have a free web class coming up where I'll be going into detail about how to grow a business the right way so you can continue to grow it but now have to work full time hours.  Check when the next web class is on and register your seat here.   
Episode #9 I remember when I was getting started in the self-employed, business owner world, two of the main motivators for me were: To earn money with less time invested from my side. To have more spare and free time.  Yes obviously those to things are very closely related but having more money and having more time were the two main things. Actually, now I am thinking of it, it was not necessarily to have MORE money back then.  Replacing my salary was the goal for me. Having the same amount of money in my own business as what I did from my employer was what I had in my mind as the goal.  However, when I started working for myself none of those wishes were granted and I found myself in a place where most business owners live.  I was probably lucky somewhat to get out of it, but now let me tell you in this episode how I did it.  Press *play* right now and listen in.  - By the way, I'm holding a free web class online that you should come and join too if you like this podcast.  It's more of the same, but better and more in depth.  Click here to register - And find out when the next web class is scheduled for.  Talk soon,  Craig. P.S. And one more thing while you're here... If you are enjoying this podcast. Please: 1. Subscribe now and get the new episodes automatically when I load them up.  and  2. Connect with me and say hello at: Facebook: https://www.facebook.com/mrcraigmarty  Website:    https://craigmarty.com 
Episode #8 I’m going to go over this more in my web class so if this is making sense to you and if you want more click here and see when the next class is happening and you can get a free ticket there. I’ll be going deeper on this and more in that class.  I remember the more I made sure I was sticking to a marketing plan that had all the main things kicked off, the better results I got. The first big win I had that really secured my businesses future was a result of me saying “ok! That’s it! I’m sticking to this list, I’m not going to leave anything out and I’m not going to ignore any of it…”. That’s what saved me from having to go back to the corporate world.  Anyway, for the full story click *Play* and listen to the episode here now.  Talk with you on the inside.  Craig. P.S. Liking it? Well then... 1. SUBSCRIBE to this podcast. 2. Follow me on Facebook. 
Episode #7 I didn’t get good at marketing and business overnight, or not even within the first year! Join me on my next web class to hear all about this in good detail. here: https://craigmarty.com/class (click that link and you can register for the next web class). There were several big grand ideas that I had which failed. I’m sure there is 10-20 that I can’t even remember.  In this podcast episode I'm going to tell you about some early failures and also something that I call "The Masterlist". Press play to listen to all this now.  And also click here to register for my next web class that also shares lots of quick stories like this and lots more details on how to actually grow a business the right way, without working overtime every day!  - Craig. P.S.  Enjoying the podcasts? 1. TAP Subscribe on the CraigMarty.com Podcast now. 2. Connect with me and say hello at: Facebook: https://www.facebook.com/mrcraigmarty  Website:    https://craigmarty.com  And join me on the my next free web class here.  
3x As Many Sales

3x As Many Sales

2021-01-2720:35

Episode #6 I’ll share a quick case study with you here on this episode, it’s a big eye opener that’s for sure.  EVERY BUSINESS OWNER NEEDS TO LISTEN TO THIS EPISODE! I heard this case study a couple of years ago, but I’ve seen and heard other versions of it too. The facts repeat themselves time and time again.  TAP 'Play' and listen in on this powerful episode now.  - Craig. P.S.  Like what you're hearing so far? 1. TAP Subscribe on the CraigMarty.com Podcast now. 2. Connect with me and say hello at: Facebook: https://www.facebook.com/mrcraigmarty  Website:    https://craigmarty.com 
Episode #5 In the last episode I outlined the Customer Mountain Map, if you haven’t already, go back and to the previous episode (#4) and listen to that either before or right after this one (before would be better).  - Now you know the basics I wanted to tell you the truth about a whole range of things that you’ve probably come across and fought with during your time as a business owner. A lot of these, not everyone will agree with - and that’s fine by me.  My focus is always on getting customers the right way and the best way.  If something is popular but does not perform better than what I'm already doing, I'm not going to make it a permanent part of my business.  I'll try things out often, like any good marketer should.  Take chatbots for example. They were the hype of 2017-2018 but I knew they wouldn't last and they didn't.  This is Episode #5. If you haven't listened to Episode #4 yet, go back one episode and listen to that first...because it will set the tone for this episode.  Either way, press play on either and enjoy.  - Craig. P.S.  Like what you're hearing so far? 1. TAP Subscribe on the CraigMarty.com Podcast now. 2. Connect with me and say hello at: Facebook: https://www.facebook.com/mrcraigmarty  Website:    https://craigmarty.com 
Episode #4 This is it! Episode 4 of the CraigMarty.com Podcast ready to stream and listen!  You'll be finished listening to this episode in about 30 minutes (or sooner if you listen to podcasts on 1.5x speed like I do).  However, this powerful 30 minute episode took me 15 years to record.  You're about to hear the marketing strategy that I use for my business and for my clients businesses too, it's called The Customer Mountain Map.  WARNING: The only "failure" with this is that to some people it can sound too simple so they look for ways to over complicate it and by doing so...they break one of the 4 "checkpoints" in the map and break the overall process and flow that should happen.  Like I said, there are 15 years compressed into this customer winning map and I continue to now (in my 16th year in the marketing world) to look for different angles and different lenses I can look at this through to continue to mature the map.  There is not a "strategy" or "tactic" that is not baked into this map somewhere - even if it's hidden from view.  TAP play and have a close and slow listen to this episode now.  - - Craig. P.S.  Are you enjoying this podcast? 1. TAP Subscribe on the CraigMarty.com Podcast now. 2. And connect with me and say hello at: Facebook: https://www.facebook.com/mrcraigmarty  Website:    https://craigmarty.com 
Episode #3 You can hear all about my back story here, what was I doing before I was a business owner? HINT: corporate world.  It's actually a great story that has two endings... 1. When my corporate career ended abruptly.  2. When my struggling time as a business owner finally started to work at the 11th hour... without another dollar or day to spare!  Liking what you're hearing so far with this podcast? Well...this is just the ground work. We are only getting started here. *SUBSCRIBE* to this podcast to keep up to date with what's new and keep learning from my failures and my wins too.  I'll be sharing everything as the weeks go on. Use it to your advantage, take what you hear and inject it into your business.  All free, subscribe now.  Tune into this episode for my back story.  I'll talk with you on the inside.  - Craig. P.S.  Like what you're hearing so far? 1. TAP Subscribe on the CraigMarty.com Podcast now. 2. Connect with me and say hello at: Facebook: https://www.facebook.com/mrcraigmarty  Website:    https://craigmarty.com   
Why I Do The Opposite

Why I Do The Opposite

2021-01-2718:40

Episode #2 On this episode of the CraigMarty.com Podcast I tell the story of the moment I realised that using the internet to make sales and earn money was a real thing.  But we will quickly start talking about WHY it's not easy to learn how to actually do it! (internet marketing and 'marketing' in general that is).  There's a shocking number that will clearly point out what the problem is and why it's hard for small business owners and people wanting to learn how to do marketing, digital marketing and to get more sales for their businesses and so on. You will also hear more about the path I've put my business on now, what I'm focused on and why too.  This is only episode #2 but like I think I said in episode #1, I don't do fluff and waste time talking about stuff that simply isn't important just to fill space.  Listen to episode #2 and episode #3 to and get a good taste of the stuff I'm going to talk about and cover.  Press play now, listen in and I'll talk with you on the inside!  - Craig. P.S.  Like what you're hearing so far? Connect with me and say hello at: Facebook: https://www.facebook.com/mrcraigmarty  Website:    https://craigmarty.com 
Episode #1  Welcome to the CraigMarty.com Podcast. This is the first episode so I'm here to tell you what you expect to get from this podcast every week.  I spent years learning about marketing, business, getting sales, digital marketing and most important of all....marketing strategy.  These are some of the main topics you'll be hearing about in future episodes of the podcast, along with my own stories and experiences from every day life as a dad, husband and business owner. BUT BEWARE! I don't like hype... You won't hearing me screaming into the microphone trying to get you excited about the new (probably doomed to fail) tech gadget that is going to "change business forever!". However, I do use and encourage todays tools and tricks (as long as I actually use them and know they are worth your time and investment!) Listen in to the first few episodes for a good understanding of WHO I am and WHAT the CraigMarty.com Podcast is all about.  I dive into what's important and what's garbage when it comes to attracting customers and winning them too very quickly. So... play this episode now and I'll be talking with you on the inside. - Connect with me and say hello at: Facebook: https://www.facebook.com/mrcraigmarty  Website:    https://craigmarty.com 
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