Sam Whitelock knows pressure. He’s captained the All Blacks through some of rugby’s most intense moments. He’s made high-stakes decisions with the weight of a nation on his shoulders. And now, he’s turned that same grit and composure to life on the farm. 

But here’s what Sam’s learned. Real leadership isn’t about powering through at all costs. It’s knowing when to push and when to pause. When to speak and when to listen. And how to look after yourself, so you can lead others well. 

In this episode, Sam opens up about his transition from rugby to farming, the lessons he’s learned along the way, and how the principles of leadership he honed on the field apply to farming life. From managing stress and communicating effectively to balancing the demands of family and business, Sam offers practical insights that can help anyone facing the pressures of modern-day farming. 

We cover: 

• The parallels between leadership on the rugby field and managing a farming business, and how both environments require clear communication, calm decision-making, and showing up for your team. 

• The importance of staying grounded and managing stress in high-pressure situations. 

• The impact of Farmstrong, a wellness initiative supporting farmers' mental and physical health. 

• The challenges of farming and why building a support network and taking time off are key to long-term success. 

Whether you’re managing a farm or a team, Sam’s reflections remind us that leadership is not just about being in control. It’s about being self-aware enough to step back and ensure your own well-being is a priority. 

Sam, thank you for sharing your journey with us and for reminding us that good leadership starts with taking care of ourselves. 

For all our listeners, if you’re looking for resources to support your mental and physical health, be sure to check out Farmstrong. And if you're in Australia, I encourage you to get involved with Active Farmers, a great initiative supporting rural communities. 

Keep leading, keep caring, and keep supporting your mental well-being. 

Sincerely, 

 

Jeremy Hutchings & the Farm Owners Academy Team