# 448 Why B2B Marketing Teams Shouldn't Be Measured on Revenue
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📞 Wanna use SEO and GEO to generate revenue? Book a call here: Book a call
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â–º Clark Barron (CMO of Ronin & Founding Editor of Burn It Down) joins Sam on Breaking B2B to share:Â
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👉 Marketing can't generate revenue, only the ability to generate revenue.Â
👉 Ensuring your product fits the marketÂ
👉 Marketing should be measured on market impact , not sales output.Â
👉 Don’t let people get in the way of your success.Â
👉 The end goal isn’t to get leads, it’s to get a shtload of money!Â
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🔗  Clark Barron
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👉 BB2B Website
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