DiscoverWhy Do We Have Things?016: Conscientious compromises and building a thoughtful product business with Nicole Najafi of Industry Standard
016:  Conscientious compromises and building a thoughtful product business with Nicole Najafi of Industry Standard

016: Conscientious compromises and building a thoughtful product business with Nicole Najafi of Industry Standard

Update: 2016-04-26
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Get to know Nicole Najafi, founder of Industry Standard,
a direct to consumer denim brand founded
by Nicole
Najafi to deliver premium quality (the industry
standard…) denim without a higher price point. Industry Standard
jeans are designed in New York and made in the denim district of
LA, using Cone Denim from North Carolina.
Rita & Nicole talk about the process of
launching Industry Standard when coming from a digital marketing
background, the conscientious compromises we make every day, and
about
focusing on real, thoughtful products – and
relationships – while building your
business. 
 

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016:  Conscientious compromises and building a thoughtful product business with Nicole Najafi of Industry Standard

016: Conscientious compromises and building a thoughtful product business with Nicole Najafi of Industry Standard