Business Amplified is a podcast for small business owners, founders, and entrepreneurs who want to become an expert in their own space. This podcast is sponsored by Optimal Performance Academy, a training company for entrepreneurs.

In today's show,

• Kevin Dunlap discusses the challenges of running a virtual business compared to a brick-and-mortar one, emphasizing the importance of considering all expenses, including marketing when starting out.


• Richard Garner created BreakThrough Fitness shares insights on the value of marketing for businesses and mentions a book called "Sell or Be Sold" by Grant Cardone, which underscores the concept that everyone is a salesperson in some aspect of life.


• Richard highlights the significance of mentorship and recommends a book titled "Celery Sold" by Grant Cardone, emphasizing that everyone engages in selling themselves and their ideas throughout life.


• Richard shares his philosophy of helping clients challenge themselves physically and mentally, likely drawing insights from personal development, mindset training, or fitness coaching resources.


• Kevin Dunlap and Richard discuss the importance of mastering the basics in any field, drawing parallels between fitness training, business, and personal development.


• Richard emphasizes the importance of giving oneself time and not underestimating the learning curve when starting a business, possibly inspired by entrepreneurship books or courses.


• Richard highlights the role of mentors in shortening the learning curve for entrepreneurs and suggests considering franchise opportunities as a way to mitigate startup challenges.


• Kevin Dunlap mentions his website https://optimalperformanceacademy.org, which likely offers resources and courses related to optimizing performance in various life aspects, including entrepreneurship, fitness, and personal development.


• Richard Garner recommends getting in touch via email or Facebook for those interested in his fitness programs, possibly offering personalized assessments and coaching sessions. You can find him at www.facebook.com/dtfitonline. Or at https://www.facebook.com/onlinecoachrichard


• Both guests emphasize the significance of being open to opportunities and continuously learning and growing, echoing themes of resilience, adaptability, and forward momentum in both business and personal endeavors.

If you want to see if you can be a guest on our show go to https://BusinessAmplified.net/preinterview for a 15-minute interview to see if you are a good match.