028 Stop Scope Creep with Karl Sakas of Sakas and Company
Update: 2017-01-26
Description
Karl Sakas is an Agency Consultant and president of a global consulting firm called Sakas & Company. Karl has advised agencies on 6 continents about operations, strategy, and leadership. He is the author of The In-Demand Marketing Agency and over 200 articles on agency management.
In this interview, Karl shares his secret weapon for combating scope creep, along with many other insights that will help you keep your projects under budget and under control. Karl mentions a bunch of different articles he’s authored in the interview, all of which can be found at the links below.
Karl’s suggested articles from the show7 magic words to kill scope creep3 pricing models for agenciesCreating better estimatesDeciding which clients to grow vs. fireHow to fire legacy poor-fit clientsHandling post-launch requestsAdvance Retrospective
Karl’s Books on Amazon:Made to Lead: A Pocket Guide to Managing Marketing & Creative TeamsThe In-Demand Marketing Agency: How to Use Public Speaking to Become an Agency of Choice
Site:http://sakasandcompany.com/
Follow Karl:TwitterLinkedIn
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Show Transcription
Chris: [00:01:27 ] Hi Karl, welcome to the show.
Karl: [00:01:29 ] Chris great to be here.
Chris: [00:01:31 ] So where are you calling in from?
Karl: [00:01:33 ] I am in Raleigh North Carolina.
Chris: [00:01:35 ] Excellent. Excellent. Now your business helps agencies grow. Correct?
Karl: [00:01:41 ] That’s right. Clients typically run digitally oriented agencies and they are growing quickly typically at least 30 percent a year and they reach out to me when they run into growing pains.
Chris: [00:01:54 ] So you qualify them that they’re already growing 30 percent per year before you engage with them?
Karl: [00:02:01 ] My work typically focuses on the agency process and you do you need process when things are moving really fast.
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