DiscoverThe Flipping Ninja Podcast: Make Money Flipping Things030: Flip of the Week: Making $550 Dollars Flipping A Keyboard... While Lying In Bed On My Phone...
030: Flip of the Week: Making $550 Dollars Flipping A Keyboard... While Lying In Bed On My Phone...

030: Flip of the Week: Making $550 Dollars Flipping A Keyboard... While Lying In Bed On My Phone...

Update: 2020-07-16
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See pictures and details of this flip here:

https://www.theflippingninja.com/roland-keyboard-package/

030: Flip of the Week: "$550 Dollars… While Lying In Bed On My Phone... Fast Money From The Comfort Of My Own Home”... Roland RD-300S Digital Piano Package + Amps + Extras

Flipping Ninja Deep Dive

“$550 Dollars… While Lying In Bed On My Phone... Fast Money From The Comfort Of My Own Home”

Flipping Keyboards changed my life forever.

I don’t think anyone loves flipping keyboards more than yours truly.

The best decision I ever made in my life was accidentally flipping my first keyboard over a decade ago and making a measly $20 bucks on it.

Even to this day, anytime I flip a keyboard, it takes me back to my roots. The early days when this cat was just starting. 

So what’s the difference between back then and today?

Well… this week’s Flip of the Week I made $550 on one keyboard flip... All while lying in bed browsing Craigslist from my phone.

Pay attention, because this flip has a lot to offer. 

Let’s dive in.

I came across this ad on Craigslist. Someone was selling their Roland keyboard PLUS 2 amps for $300.

“Roland Electric Keyboard RD-300S & Two Crate Amplifiers Amps KX-50”

Here’s a screenshot to their Craigslist ad and pictures:

Pretty basic. Not bad. But not the best either. 

And definitely not up to par with The Flipping Ninja’s standards.

When I sell something, I wanna make the most amount of money on it in the least amount of time. 

How do we do that?

What’s the first thing you notice about this ad?

Well... I don’t know about you...

But their picture sucks balls. 

Super basic and barely shows the keyboard in its full glory.

Not to mention, this deal comes with TWO FRIGGIN AMPS!!! And they’re totally just low key hiding in the background. 

So 2 things so far...

Sucky Thing #1: The keyboard pic itself sucks (especially as the ad’s display pic)
Sucky Thing #2: The amps are hard to see/barely visible unless you’re looking up close. Not good.

 

Oh and to add salt to the wound... sucky thing #1 & sucky thing #2 from above combined into 1 photo... AND IT’S THE MAIN DISPLAY PIC USED IN THE AD!

I could go on and on… But here’s what you need to know right now…

Photos are EVERYTHING when it comes to making money flipping things.

Taking photos that sell is both an art and a science. 

It’s a skill that’s learnable. And it’s one of the pillars I teach when it comes to making money flipping things.

But don’t worry… the fact that this ad has crappy photos is a GOOD thing. That’s because YOU (and I) can snag the item, simply take better pics, and by just that alone make MORE money. Yup. Learning how to take photos that sell will multiply your profits… 

Moving on...

The ad description:

 

I mean not bad… But not good. Just basic. Could be better. 

When it comes to ad descriptions when you’re selling or flipping stuff -- it boils down to this: 

The words you use in your ad description can make the difference between getting $300 on an item… and getting $850 on that same item.

I went and picked up this keyboard package for $300 as fast as I could.

I took it home, took killer pics of everything (I mean pictures that really sell… things like showing the item in its full glory, really positioning it as a PACKAGE).

See, thing is if I was JUST selling a keyboard, that’d be one thing.

But if I was selling a keyboard, 2 amps, a stand, a wheel bag, and whatever else with comes with… now it becomes a PACKAGE.

So there’s a golden lesson for you on writing ads that sell: Simply adding the word “PACKAGE” can allow you to increase your asking price, AND sell the item faster (everyone wants PACKAGES… a “PACKAGE DEAL”... a “FULL PACKAGE”... etc.)

Heck even in dating… You don’t want someone with just one or two cool things about them… You want the FULL PACKAGE!!!

Same thing applies here when crafting your ads, and sellin’ stuff. People like packages.

So back to the flip, here’s what happened: 

  1. Didn’t even leave my bed – literally saw this on my PHONE, posted on CL – picked it up for $300 bucks, took it home...

     

  2. Then I turned it into… THIS:

    Re-arranged the stuff – made it all look SEXY and snapped some pics.

    Notes: 

    • Take a look at my first display pic… It shows EVERYTHING presented in its full glory. BAM! Got the keyboard. Got the amps. Got the Yamaha Gig Bag/Carrying Case with Wheels. Got the stand. Got the sustain pedal. Got the manual. You catching my drift? You can SEE everything.
    • You’re only seeing the main display pic. There are 23 other photos of this bad boy... What did the original ad have? Just 5. Smh.

3. Wrote an ALL-NEW, SOLID AD DESCRIPTION THAT SELLS

Here’s a screenshot of my ad for the keyboard… read it, study it, internalize it… look at the layout… the selling points… the spacing between lines even and the visual aspect… it’s a fun read and keeps you engaged, no big, long blocks of long boring text like most people have.


Notice how I leave no stone unturned in my ad.

We’ve got: 

  • Social proof ("This keyboard can be seen in bands from Diamond rio to Hank Jr." Mention of Whitney Houston)

 

  • Describe the sounds, features and benefits, both factually AND emotionally to get people emotionally attached to it. At this point it’s no longer just “a keyboard”... It’s an emotional experience and adventure - think time travel.

 

  • Look how I laid out everything they get in bullet-form, WITH the original retail prices for each. We do this so we can increase the perceived value for everything combined, further justifying our asking price of $850 and making it a no-brainer.

 

  • We mention the general benefits of just… having a digital piano. Might seem common sense or obvious, things like “you don’t have to tune these like you would a real piano”. But it’s good to remind people -- especially when they’re LITERALLY STARING AT YOUR AD AND WILL MAKE A BUYING DECISION JUST SECONDS FROM NOW. You gotta grab them while they're hot.

 

  • Also notice how I took it a step further… I didn’t just say “you never need to tune this because it’s digital!” I also took it deeper and painted another benefit from it… “Usually with a real piano you'd have to pay $100 or so per year just to keep it tuned!” Now they’re thinking, who I’m SAVING money by buying this keyboard!!!
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030: Flip of the Week: Making $550 Dollars Flipping A Keyboard... While Lying In Bed On My Phone...

030: Flip of the Week: Making $550 Dollars Flipping A Keyboard... While Lying In Bed On My Phone...

A.J. Hakimi (The Flipping Ninja)