#1 - TikTok strategy for CPG brands, how to approach influencer marketing and importance of understanding consumer insights & data driven marketing with Chelsea Johns, Director of Marketing Swoon
Description
In this episode, I was joined by Chelsea Johns, Chelsea has more than 12 years of experience in growing brands, managing teams, and increasing brand loyalty in consumer packaged goods, health, beauty, apparel, and action sports industries and a Master of Business Administration (MBA) from UCLA Anderson School of Management.
We discussed in detail "TikTok strategy for CPG brands", How much content should you be posting a day on TikTok, How to approach influencer marketing for CPG brands, the Importance of understanding consumer insights & data-driven marketing efforts and a lot of actionable marketing insights,
This Podcast is part of ONE07 MEDIA NETWORK along with Startup 107 Podcast,
ONEO7 MEDIA Specializes in scaling CPG brands with Paid Social and Influencer Marketing, If you are looking to scale efficiently, email us here >> info@one07.media
You can connect with Chelsea here >> chelsea@tasteswoon.com
Thank you!
Sumit Patil >> LinkedIN