Headlines about the power of generative AI (gen AI) are everywhere. Is it genuinely game-changing? Or just the latest fad? Either way, how can your business make the most of it? Find out in this first episode of our new series. We talk with a leading tech expert about her research into the latest gen AI use cases and a comms specialist who has just led 8,000 employees through their first gen AI experience. Guests:

●      Shagun Sachdeva (India,) Project Manager for Disruptive Tech at business intelligence service GlobalData Plc

●      Karen Quinn (UK,) Senior Director, Brand and Corporate Communications at financial software providers, Finastra

Shagun talks about the surprising findings of her recent research on the impacts of gen AI and how businesses in many sectors are using it.

Karen highlights gen AI’s value in reducing inefficiencies, bias and drudgery, and why businesses must bring their employees along on their AI journey.

Dr. Amin Hasbini, Kaspersky Global Research and Analysis Team, talks about the security and data protection concerns around gen AI, and how your business can stay safe.

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For more stories from Insight Story guests and about generative AI go to http://www.kaspersky.com/SecureFutures

Kaspersky Spam and Phishing Report:

https://securelist.com/spam-phishing-scam-report-2022/108692/

Other Kaspersky audio series:

Fast Forward by Tomorrow Unlocked

https://open.spotify.com/show/4louNLDSIktOBvO9wfmHmf

Kaspersky Transatlantic Cable Podcast

https://open.spotify.com/show/1VGCKlOoQ9C24dJiCHGTK5