What could have been a throw in the towel moment only strengthened Josiah’s resolve to grow the family business and continue a legacy in one of the greatest cities on earth. 

Listen to today’s episode of The Nothing But Good Podcast to hear:

• [1:30 ] how Martin’s Pretzels are one of the last bakeries in the country to make handmade pretzels
• [2:30 ] how Martin’s Pretzels came to be a New York City staple
• [4:00 ] how appearances on TV shows affect sales
• [5:20 ] what hearth baked means and why it matters to Martin’s Pretzels
• [7:15 ] the ingredients used in Martin’s Pretzels - it’s the same recipe they’ve used since 1935
• [9:10 ] how Josiah decided to take over the family business
• [11:20 ] why 2020 was an extraordinary year in more ways than one
• [13:30 ] what it looks like to rebuild a business after massive tragedy
• [15:50 ] what made Josiah feel like Martin’s Pretzels was a calling on his life

Links from Episode 10 of The Nothing But Good Podcast:

Order your pretzels and martinpretzels.com

Add Maritn’s Pretzels to your Oh Goodie box! 

Quotes from Episode 10 of The Nothing But Good Podcast:

“Hearth baked means that it’s baked on a stone… most companies will use a conveyor belt which is just a regular wire mesh belt, but ours is made on a stone which has a complete science behind it, between how it’s baked and the textures that it make… and there’s a unique flavor to it that really you can’t duplicate with any other type of machine.” [5:20 ] Josiah Martin

“Obviously we’re handmade; it’s our brand, so that’s never going to change. Our slogan is ‘handmade forever’ and so it’s something that’s very much a part of who we are.” [7:00 ] Josiah Martin

“Handmade stuff is just the best” [9:00 ] Josiah Martin

“I feel like a lot of companies, if you look back in their story, they all have that moment where they like took out the extra dollar, or they put in all their money, or something drastic happened and that was really like the catalyst for the future of the company.” [14:20 ] Josiah Martin