10th episode of Girls who Prompt 🥳!

In this episode of Girls Who Prompt, we sit down with Kaia Gil — mother, communicator, and PR advisor who has spent her career choosing words carefully (and teaching others to do the same).

Together, we look at how communication has really changed over the past decade. We talk about how the role of PR is shifting towards trust-building, what trust even means when fake news spreads faster than facts, and how to notice the moments when AI is starting to sound a little too… AI.

We dive into:
● How communication and PR are evolving in the AI era — and why trust now defines reputation
● Why meaning matters more than ever when anyone can generate thousands of words in seconds
● How to recognise when AI is being overused (and why your audience always feels it)
● What companies can do to stay credible when misinformation moves at algorithm speed
● How personal brands can stay human, real, and grounded in a world of copy-and-paste voices

And yes — we also ask Kaia how her own relationship with words has changed, and how she navigates authenticity, visibility, and truth at a time when the line between real and artificial gets thinner every day.

Meet the guest:

• Kaia Gil — LinkedIn, baltic id agency

  
  

Meet the hosts:

• Karin — LinkedIn — the finance brain and founder exploring the fine line between human emotion and machine response.

• Ave — LinkedIn — marketer and experimenter wondering what happens when AI stops being just a tool and starts acting like a companion.

  
  

Meet the team: 

🎵 Post-production, editing & music by Vincent Roy- LinkedIn.📧 Write us: girlswhopromptpodcast@gmail.com

💬 Join the discussion and suggest guests in our WhatsApp channel.