107: The Influence of Creative Marketing Strategy on Customer Motivation
Description
In this week's episode, we catch up with Jen Pressley, the Head of Leesa Sleep. Jen walks us through her unique career path, sharing pivotal moments that shaped her journey to becoming a female leader in business. She discusses how she integrates her creative instincts into her professional endeavors, using the fundamentals of design to craft exceptional customer experiences in e-commerce.
We also delve into her role as a strategic leader at Leesa Sleep, where she drives brand revitalization efforts and fosters strategic partnerships to drive growth and innovation. Tune in as Jen shares insights into her leadership philosophy as a woman navigating a male-dominated industry, and her passion for empowering other women to excel in their careers.
To learn more, visit the show notes.
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