DiscoverThe Lazy CEO Podcast with Jane Lu#109 Peaches Pilates: Building a Community-First Business - How Tori Clapham and Chris Hole Keep Their Team Strong and Customers Loyal
#109 Peaches Pilates: Building a Community-First Business - How Tori Clapham and Chris Hole Keep Their Team Strong and Customers Loyal

#109 Peaches Pilates: Building a Community-First Business - How Tori Clapham and Chris Hole Keep Their Team Strong and Customers Loyal

Update: 2025-05-19
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This week on The Lazy CEO, we’re joined by Tori Clapham and Chris Hole, the husband-and-wife team behind Peaches Pilates, the mat-based Pilates brand shaking up the fitness world.


In this episode, Tori and Chris dive deep into how building from their client community helps create loyal staff and reduce turnover. Tori opens up about the mindset shift she experienced as a mentor, learning to accept that staff will eventually outgrow the business, and why that’s a sign of good leadership. She also shares how becoming a mother shifted her priorities, giving her new perspective and setting clearer boundaries between herself and the business. As owners and franchisors, they talk honestly about being involved in everything and the challenge of learning to delegate more effectively. Together, they discuss the challenges and rewards of scaling a business as a married couple with two young kids, offering leadership lessons for thriving through fast growth rather than just surviving it.


Connect with us:

Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcast

Stay updated with our host, Jane Lu: @thelazyceo

Follow Tori on Instagram: @toriclapham

Follow Chris on Instagram: @chrishole

Follow Peaches Pilates on Instagram: @peachespilates


Hosted on Acast. See acast.com/privacy for more information.

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#109 Peaches Pilates: Building a Community-First Business - How Tori Clapham and Chris Hole Keep Their Team Strong and Customers Loyal

#109 Peaches Pilates: Building a Community-First Business - How Tori Clapham and Chris Hole Keep Their Team Strong and Customers Loyal