On the first day of every season nearly all football supporters experience the same surge of pride and expectation.  When they get to the ground it looks gleaming.  The grass is green and the white lines stand out in marked contrast inviting the arrival of our heroes and stimulating thoughts of promotion and championships and European football.  This emotion for most supporters doesn’t even last ninety minutes as the wretched disappointment of a 2-0 home defeat brings them back to the grim reality.  They are not going to win the League or the FA Cup (or get promotion or even avoid relegation) this season after all.  Colin Shindler, Jim White and Jon Holmes wonder what drives the supporters of clubs with no hope.

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