116 - Getting Noticed: How Presentation Can Impress Creative Directors and Photo Editors
Description
I am excited to bring you, my Nerdy Photo Crew, a valuable and insightful episode of The Nerdy Photographer Podcast that dives into the often-mysterious world of photo editors and creative directors. In this episode, we discuss how photographers can better understand these key players and present their work to these decision makers more effectively.
Demystifying the Roles: Photo Editors and Creative Directors
First things first: what exactly do photo editors and creative directors do? Our guest, Karen Williams, breaks down the roles and responsibilities, revealing the crucial part they play in the visual storytelling process. Photo editors are the gatekeepers of visual content, curating and selecting images that align with a publication or project's vision. Creative directors, on the other hand, oversee the broader creative process, ensuring that all visual elements adhere to the brand's aesthetic and strategic goals.
Understanding what photo editors and creative directors look for can significantly increase your chances of getting your work noticed and published. That means an increased chance of getting paid!! It’s not just about having great photos; it’s about presenting them in a way that fits the editor’s or director’s needs and vision.
Tune In Now!
We invite you to tune in to this enlightening episode of our podcast. Whether you’re an aspiring photographer or a seasoned pro looking to refine your approach, this episode offers valuable insights into the minds of photo editors and creative directors.
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Episode Promos
This episode includes promos for the following:
- Nerdy Photographer Contract Templates - https://nerdyphotographer.com/product-category/contracts/
- Pic-Time Image Galleries - https://nerdyphotographer.com/recommends/pic-time/
- Aftershoot AI Culling and Editing - https://aftershoot.com/get-started/?referrer=U8VQGIL5
About My Guest
Karen Williams is a keynote speaker, course creator, and creator of Black Visual Queen, a company that is working to bring diversity to the professional photography industry. She has worked in the industry for over 15 years as a Photo Editor. She is in charge of hiring photographers for clients like Wired, Masterclass, Square, and AARP. She is the decision-maker sitting in fancy rooms with top people debating which photographer to hire and why, and has had a hand in visual stories for dozens of iconic brands. She is also a photography thought leader on LinkedIn, sharing industry knowledge. She knows what it takes for a photographer to get hired, and her mission is to help people get access to the information and resources they need to succeed in commercial photography.
Website - https://blackvisualqueen.com
Instagram - https://instagram.com/blackvisualqueen
About The Podcast
The Nerdy Photographer Podcast is written and produced by Casey Fatchett. Casey is a professional photographer in the New York City / Northern New Jersey with more than 20 years of experience. He just wants to help people and make them laugh. You can view Casey's wedding work at https://fatchett.com or his non-wedding work at https://caseyfatchettphotography.com