120: Performance vs. Brand, Brand In/Exclusions a konec jedné éry (19. 08. 2024)
Update: 2024-08-19
Description
PPC novinky 19. srpna 2024
https://www.vitousladislav.cz/blog/brand-vs-performance-s-milanem-formankem/
https://searchengineland.com/the-high-cost-of-ppc-efficiency-445105
https://www.searchenginejournal.com/how-to-balance-performance-and-brand-marketing/524018/
https://support.google.com/google-ads/answer/15070437
https://searchengineland.com/google-phases-out-smart-campaigns-in-favor-of-performance-max-444794
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https://www.forendors.cz/ppcpodcast.cz
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