What do today’s freight market conditions really tell us, and how can carriers and brokers use data the right way to stay profitable? Dean Croke from DAT Freight & Analytics joins us to break down the real story behind flat spot rates, capacity velocity, and why AI-driven data isn’t always reliable!

Dean and I also talk about the financial discipline it takes for owner operators to survive, the importance of tracking P&Ls and return on capital, and how strong broker-carrier partnerships deliver real value!

About Dean Croke

Dean is the Prinicpal Analyst at DAT Freight & Analytics, the leader in market and pricing intelligence and operates the largest truckload freight marketplace in North America. He is a Global Supply Chain and Logistics Executive specializing in freight market analytics, multi-modal freight flows, thought leadership, and the application of business intelligence using digital technologies. 

Connect with Dean

• Website: https://www.dat.com/ 
• LinkedIn: https://www.linkedin.com/in/deancroke/ 
• YouTube: https://www.youtube.com/@datfreight 
• DAT iQ Help Center: https://iq.support.dat.com/

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