132: John Ashworth
Update: 2025-12-11
Description
John Ashworth changed the way golfers dress.
In 1987, he launched Ashworth Golf with $685,000 and a belief that golf clothes didn't have to be ugly. By 1992, Fred Couples was winning the Masters in his designs. After leaving his namesake company in 1997, John co-founded Linksoul and saved Goat Hill Park from developers.
Now, 27 years later, he's back at Ashworth as Creative Director.
We cover:
-Caddying on Tour
-Convincing Fred Couples to bet on Ashworth
-The 1992 Masters moment
-The Save Goat Hill campaign
-What coming back means now for Ashworth
-Golf Style
In 1987, he launched Ashworth Golf with $685,000 and a belief that golf clothes didn't have to be ugly. By 1992, Fred Couples was winning the Masters in his designs. After leaving his namesake company in 1997, John co-founded Linksoul and saved Goat Hill Park from developers.
Now, 27 years later, he's back at Ashworth as Creative Director.
We cover:
-Caddying on Tour
-Convincing Fred Couples to bet on Ashworth
-The 1992 Masters moment
-The Save Goat Hill campaign
-What coming back means now for Ashworth
-Golf Style
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