132: John Ashworth

132: John Ashworth

Update: 2025-12-11
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John Ashworth changed the way golfers dress.



In 1987, he launched Ashworth Golf with $685,000 and a belief that golf clothes didn't have to be ugly. By 1992, Fred Couples was winning the Masters in his designs. After leaving his namesake company in 1997, John co-founded Linksoul and saved Goat Hill Park from developers.



Now, 27 years later, he's back at Ashworth as Creative Director.

We cover:

-Caddying on Tour 

-Convincing Fred Couples to bet on Ashworth

-The 1992 Masters moment

-The Save Goat Hill campaign

-What coming back means now for Ashworth

-Golf Style
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132: John Ashworth

132: John Ashworth

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