DiscoverAuthentic Brand Builders Podcast137: Brand Refresh Checklist
137: Brand Refresh Checklist

137: Brand Refresh Checklist

Update: 2025-03-06
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As entrepreneurs, we often reach a point where our brand just doesn't feel right anymore.

Maybe you look at your website, your content, or your messaging, and it just doesn't reflect who you are today. It happens to the best of us, including me! 

A few years ago, I found myself in this exact position. My brand no longer felt authentic to where I was in my life and business.

In this episode, I'll walk you through the signs that it might be time for a brand refresh and share the exact steps I took to refresh my own brand. Let's dive into the checklist you can use to ensure your brand stays in alignment with where you are now and where you're headed!

Inside today's episode of the Authentic Brand Builders podcast, we'll dive into:

  • How to recognize the signs that it's time for a brand refresh (Hint: it's more than just a new logo or color palette).

  • The simple steps to align your messaging and visuals with your evolving business.

  • How to use a brand refresh to reconnect with your audience and reignite your passion for your brand.

 

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137: Brand Refresh Checklist

137: Brand Refresh Checklist

Michelle Knight