14. Stop Guessing: The Right Way to Set Venue Sales Targets
Update: 2025-11-11
Description
Setting sales goals can feel like walking a tightrope - too rigid, and your team feels restricted; too loose, and there’s no accountability.
In this episode of The Venue Helpline, we tackle one of the biggest questions venue owners face: should you set monthly goals, quarterly goals, or just “book as many as possible”?
You’ll learn how to create data-driven targets, motivate your sales team with stretch goals, and design incentives that reward performance without creating pressure.
What You’ll Learn:
- How to set realistic, data-backed sales goals for your venue
- Why stretch goals keep high performers motivated (without burnout)
- The difference between “as many as possible” and measurable growth
- How to use incentives, commissions, and bonuses to drive results
Helpful Links:
- Subscribe for new episodes: https://www.venuehelpdesk.com/thevenuehelpline#subscribe
- Call and leave us your venue frustration: (713) 367-1009
- Submit your challenge online: https://www.venuehelpdesk.com/thevenuehelpline
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