144: (Part 2) Behind the Scenes of My Boldest Launch Yet (with Claire Pells)
Description
We're back for Part 2 of the launch debrief and it's time to get into the details.
If you caught Part 1, you know this was one of my boldest launches to date.
In this follow-up episode, I’m joined again by my friend and Facebook ads expert Claire Pells to unpack the second half of the story.
We’re diving into the exact strategies, mindset shifts, and experiments that defined this launch.
You will hear:
- The mindset shift that changed everything mid-launch
- Why I finally ran Facebook ads
- What I did when the launch felt too quiet
- The cart-close bonus I added at the last minute
- Why I coached on sales calls instead of just selling
- the overall results (the real numbers)!
This episode is full of real talk and actionable insights you won’t want to miss.
Listen to Episode 144 now and catch up on Part 1 if you haven’t already.
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