In this episode of Before We Get There, host Nicholas Braman speaks with Sanjay Jegatheeson, the creator of Singapore's first meadery. They delve into Sanjay's journey from discovering mead in London to establishing his own business alongside his full-time career. Sanjay discusses the challenges and victories in introducing mead to a largely unaware market and his aspirations for Lion City Meadery to expand beyond Southeast Asia. The conversation also covers Sanjay's dual-role juggling business, a full-time event production job, family, and personal hobbies like jiu-jitsu and golf. They touch on important aspects of entrepreneurship, such as consumer education, the role of a supportive business partner, and balancing multiple priorities.



Sanjay's links:

Lion City Meadery: https://www.instagram.com/lioncitymeadery/ 

Instagram: https://www.instagram.com/am3thystsanjay?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw== 



Podcast links:

Spotify: https://open.spotify.com/show/2h9gsrWKH9C1KY1OzR12kr?si=2a4d19970632465f  

Apple Podcasts: https://podcasts.apple.com/us/podcast/before-we-get-there/id1775182252

Instagram: https://www.instagram.com/beforewegettherepodcast/

Linktree: https://linktr.ee/nicholasbraman

Website: https://nicholasbraman.com/before-we-get-there-podcast/ 



00:00 Meet Sanjay Jegatheeson

02:16 Starting the Meadery

06:05 Challenges and Successes

14:46 Balancing Work and Family

24:59 Challenges of Business Operations

28:47 Balancing Creativity and Business

32:31 Parenting and Career: A Personal Journey

34:47 Inspiring the Next Generation

41:48 The Therapeutic Side of Jiu Jitsu

44:02 Future Goals and Aspirations

45:58 Where to Find Lion City Meadery