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To finish off season 11, we created a compilation of basic art marketing tips for artists to consider as they begin their career. Our past guests state that artists should focus on developing authentic, personal relationships with their collectors, often by communicating directly through email newsletters. Many pasta guests also attest to the importance of building and regularly growing an email list for maintaining long-term connections and driving sales outside of social media platforms. They also emphasize the importance of presenting oneself as a professional through a polished website and a consistent portfolio to help foster trust with galleries and clients. Also, consistent and strategic pricing, without undercutting galleries or offering variable discounts, supports an artist's reputation and business relationships. Separating administrative and creative tasks, and managing one's schedule effectively, enables artists to maximize their productivity and balance business demands. Finally, our guests remind us that artists should continue to adapt to changes in the art market, such as increased social media and marketing responsibilities, which is vital to thrive as a professional artist today.

Episodes mentioned in order of appearance:

37 Catherine Bobkoski

42 Tina Garrett

60 Gladys Roldan-de-Moras

74 Arthur Gain

81 Steve Atkinson

96 Brienne Brown

97 Elizabeth Robbins

114 Kyle Stuckey

117 Poppy Balser