Erica Olsen is an accomplished entrepreneur, strategic planning expert, and the co-founder and CEO of OnStrategy, a strategic planning software and consulting firm. With over 20 years dedicated to helping organizations worldwide execute their vision, Erica recently launched Madison AI, a fast-growing govtech startup spun out of OnStrategy. Under her leadership, Madison AI has rapidly scaled to 40 government clients in just 18 months, pioneering responsible and user-centric AI solutions for cities and counties. Erica is also the author of "Strategic Planning for Dummies" and a popular creator of practical business content on YouTube, known for her approachable, effective strategies and authentic leadership journey.

💡 What You’ll Learn from Erica's Journey:

🔸 Resilience Through Change: Erica’s openness about weathering economic downturns, personal health crises, and the rapid evolution of technology highlights how resilience and adaptability are critical traits for entrepreneurial longevity.

🔸 The Power of Product-Market Fit: Learn why genuine product-market fit is unmistakable, and essential for scalable growth, as Erica contrasts the grind of professional services with the rocket-ship trajectory of Madison AI.

🔸 Responsible Innovation in GovTech: Discover how Erica’s partnership with government clients and focus on responsible, accessible AI is enabling even small jurisdictions to unlock efficiency through technology without being left behind.

🔸 Redefining Success & Leadership: Erica shares the importance of personal wellbeing, team-first leadership, and redefining entrepreneurial success beyond just financial outcomes, offering a holistic and human perspective on building lasting businesses.

You can connect with Erica on ⁠LinkedIn⁠ to follow her journey.

🎥 Big thanks to VidOps for supporting Founders Voyage. Use code voyage at ⁠vidops.io⁠ for 10% off expert audio, video, animation, and photography services.

👏 Props to the stellar crew: Nancy Nash, Daniel M. Melo, Carlos Javier Chacón Sánchez, Matthew Ray, and host Spencer Walker-Fooks. You bring this show to life.

🥂 Want to support the journey? Join us on ⁠Patreon⁠ and help amplify more voices like Erica.

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