#16 PM & Product Marketing: Creating Strategic Value Together

Update: 2024-02-15

Description

In this episode, I talk to Megan Thomas, Founder of Rize Brand and Fractional CMO, about how product management and product marketing can collaborate more effectively. We talk about the differences between these two disciplines, how they can better plan their engagement, and specifics like who owns product launches and the role of generative AI in marketing.

Comments

In Channel

#16 PM & Product Marketing: Creating Strategic Value Together

2024-02-1524:56

#15 Getting PM Tooling Right

2023-12-1423:57

#14 Conversational AI and Product Management

2023-11-0938:34

#13 Sharpening the Axe with Product Operations

2023-10-1033:22

#12 Behavior-driven Development with Pavel Mocan

2023-03-0832:32

#11 Ask Greg Anything

2023-02-0818:13

#10 A Pricing Framework for the Masses

2023-01-2533:23

#9 B2B vs. B2C: What's the difference and who cares?

2023-01-0446:28

#8 Building Software Platforms in the Enterprise

2022-09-1629:00

#7 Productivity and Time Management Tools for Product Managers

2022-07-1211:18

#6 Ask Greg Anything

2022-07-0417:40

#5 The Impact of Data Science and Artificial Intelligence on Product Managers

2022-06-2024:51

#4 Moving Beyond Product Management: Enterprise Solutions

2022-06-1516:16

#3 Ask Greg Anything

2022-06-0814:42

#2 Becoming a Product Leader Requires Unlearning

2022-06-0127:27

#1 Product-led Growth in Enterprise B2B

2022-05-1824:04

00:00

1.0x

#16 PM & Product Marketing: Creating Strategic Value Together

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#16 PM & Product Marketing: Creating Strategic Value Together

Greg Prickril

#16 PM & Product Marketing: Creating Strategic Value Together