#17 Overcoming Overwhelm: Simplifying Your Book Launch and Digital Presence
Description
In this episode, the speaker addresses common feelings of overwhelm among authors trying to launch a book or expand their digital footprint. They provide three key strategies to streamline efforts and ensure success: maintaining consistency across owned platforms, elevating and consolidating your message, and understanding your audience’s needs. The speaker also shares a bonus tip on efficient content management and highlights the importance of cleaning up outdated digital assets. The buzzworthy book recommendation is 'Children of Darkness and Light' by Lori Hellis. The episode ends with an invitation for authors needing help with brand marketing to reach out.
00:00 Introduction: The Importance of Your Book and Message
00:42 Facing Overwhelm: Common Struggles for Authors
01:22 Three Key Strategies for Success
02:01 Consistency Across Owned Platforms
04:25 Elevating Your Message
05:53 Understanding Your Audience
07:53 Recap and Final Tips
11:52 Buzzworthy Book of the Week
12:47 Final Thoughts and Call to Action
📚 Resources Mentioned:
- Author Brand + Bestseller Launch School: https://www.lanelit.com/bestseller
- Children of Darkness and Light: Lori Vallow and Chad Daybell: a Story of Murderous Faith by Lori Hellis https://bookshop.org/a/55773/9781639367108
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