Twenty years ago, in 2004, Shell was hit by the reserves scandal. In the midst of this crisis, the board asked Jeroen van der Veer to become CEO and navigate the company out of this crisis.

Recently Jeroen wrote a book titled 'Van A naar B - Lessen in leiderschap' ('From A to B - Lessons in Leadership'), in which he reflects on these, and other experiences during his long career (which also included for instance being the chairman of the supervisory board of ING during the financial crisis).

In this episode of the Leadership 2.0 podcast, I discuss with Jeroen

1️⃣ How his leadership style evolved in the 40 + years of his career in Shell
2️⃣ Which authors in the area of management and leadership inspired him
3️⃣ Why the board asked him to become CEO to navigate Shell out of this crisis.
4️⃣ How he personally experienced his appointment
5️⃣ How he established his plan to move Shell out of this crisis
6️⃣ His top team in Shell during his five years as CEO
7️⃣ Decision he regrets
8️⃣ The three leadership lessons in his book 'From A to B - Lessons in Leadership'
9️⃣ The different world graduates face nowadays
🔟 Final thoughts

About Jeroen van der Veer

Jeroen studied mechanical engineering and economics. He worked for Shell from 1971 to 2009, the last 5 years as CEO. He also took on a number of supervisory board positions, e.g. in ING, Unilever, Boskalis, Equinor, Philips and the Dutch Central Bank. Other key and high-profile activities included Chairmanships for the World Economic Forum and Co-chair with Madeleine Albright for the new NATO Strategic Concept.

Jeroen's boek 'Van A naar B': Lessen in Leiderschap

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