173 The Unlock Moment Box of Keys #32: If Not Now, When? The Cost Of Waiting For The ‘Right’ Time
Description
We tell ourselves there’s always time ... time to start the dream project, make the change, take the leap. But when life throws us a wake-up call, we realise how fragile that assumption is.
In this Box of Keys episode, I reflect on the moving story of Hayley Thomas, who, after her husband’s cancer diagnosis at 40, chose to stop waiting for the “right” moment and launch their fashion business, Eleven Loves, right in the middle of his treatment.
Their courage is a reminder that the best time to begin isn’t someday ... it’s now. Because when we truly understand that time isn’t infinite, we stop procrastinating and start prioritising what matters most.
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