175 - Campaign Mechanics that Matter (Pledge Fulfillment, Naming Opportunities, and More): Andrew Robison
Update: 2025-08-13
Description
Andrew and Rhen are back on the Petrus Development Show to tackle the nitty-gritty campaign questions that keep development professionals up at night—the ones that often get pushed aside until they become urgent problems.
What You'll Discover in this Episode:
The Naming Game: When and how should your campaign offer naming opportunities?
Annual Fund Flexibility: Can you really stretch annual giving into multi-year commitments without shooting yourself in the foot? The answer might surprise you (and transform your donor retention strategy).
The Pledge Timeline Sweet Spot: Is there a Goldilocks zone for capital campaign pledges—not too short, not too long, but just right? What should you consider when planning your campaign?
The Reality Check: What percentage of pledges actually get paid, and how can you stack the odds in your favor?
Join Andrew and Rhen as they share real-world wisdom that comes from years in the trenches, perfect for any fundraiser who wants to master the subtle art of strategic solicitation.
What You'll Discover in this Episode:
The Naming Game: When and how should your campaign offer naming opportunities?
Annual Fund Flexibility: Can you really stretch annual giving into multi-year commitments without shooting yourself in the foot? The answer might surprise you (and transform your donor retention strategy).
The Pledge Timeline Sweet Spot: Is there a Goldilocks zone for capital campaign pledges—not too short, not too long, but just right? What should you consider when planning your campaign?
The Reality Check: What percentage of pledges actually get paid, and how can you stack the odds in your favor?
Join Andrew and Rhen as they share real-world wisdom that comes from years in the trenches, perfect for any fundraiser who wants to master the subtle art of strategic solicitation.
Comments
In Channel
Download from Google Play
Download from App Store
United States00:00
00:00
x
