176. 5x Sales Growth with the Category Evangelist Method - MedTech Sundays
Description
176. Boosting Sales with Category Evangelist Method feat. Joe Lemon
In this episode of the Sales Culture Podcast, Joe Lemon delves into the Category Evangelist Method with guest Rasmus Basilier. They explore how this innovative method has 5x-ed sales in the medical device space by leveraging Key Opinion Leaders (KOLs), patient testimonials, and a dedicated category evangelist. Discover actionable insights on creating authentic content, driving pipeline growth, and transforming your sales strategy.
Introduction to the Sales Culture Podcast
Introduction to the Category Evangelist Method
Discussion on Key Opinion Leaders
Gathering and Using Patient Testimonials
Role and Strategy of a Category Evangelist
Omnichannel Approach and Effective Sales Tactics
United States
