In this episode, the conversation delves into the legal and crisis management challenges faced by 23andMe following a significant data breach. The discussion highlights the importance of trust, governance, and effective communication strategies in managing crises, particularly in sectors dealing with sensitive personal data. The Reputation Nation hosts, Anne Marie Malecha and Stacy Bratcher, bring in data privacy attorney Alya Sulaiman to analyze the implications of the breach, the company's response, and the lessons learned for future crisis management.