DiscoverStory-Driven Business podcast with Susanna Rantanen#202 From Talent Shortages to Talent Magnetism as a Growth Strategy
#202 From Talent Shortages to Talent Magnetism as a Growth Strategy

#202 From Talent Shortages to Talent Magnetism as a Growth Strategy

Update: 2025-07-30
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What if the problem isn’t a lack of talent—but a lack of trust in your brand?

In this episode of the Story-Driven Business Podcast, Susanna reveals why the talent shortage you’re experiencing is actually a positioning problem and a trust issue. You will learn how to fix it by turning your employer brand into a growth strategy.

Learn how to attract the right people before you even post a job.
Discover why most employer brands push talent away—and how to stop doing that.
Get inspired to lead with purpose, clarity, and the Magnetic Employer Branding Method™.

🎧 Listen now and dive deeper in the show notes at modernemployerbrand.com/podcast202
📚 Learn more about the method at storydrivenemployerbranding.com
Explore how we help growth companies at emine.fi

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#202 From Talent Shortages to Talent Magnetism as a Growth Strategy

#202 From Talent Shortages to Talent Magnetism as a Growth Strategy

Susanna Rantanen