As we close out 2024, this year's final episode is joined by Yoobin Jung, a VC at Plug and Play, where she along with our host Peter break down the fashion tech booms and busts that happened throughout the year. They discuss:

• AI's transformative impact on fashion design: Generative design tools are accelerating prototyping and reshaping brand identities, but raise ethical concerns about potentially replacing junior designers.

• The sustainability challenge: AI could help align production with demand, potentially addressing the persistent issue of overproduction in the fashion industry.

• Luxury brands and AI adoption: High-end fashion houses are cautiously approaching AI, grappling with complexities of clothing structures and concerns about AI-driven overconsumption.

• Recommendation algorithms: Effectiveness varies between Europe and South Korea, prompting questions about enhancing consumer experiences versus fuelling overconsumption.

• Regulatory landscape: EU policies like Extended Producer Responsibility aim to promote circularity, yet industry readiness is questionable, as evidenced by Renewcell's bankruptcy.

• Future of luxury e-commerce: The resale market is gaining prominence, with potential lessons from South Korea's Kakao platform on integrating digital and physical retail experiences.

Contact Yoobin on LinkedIn: linkedin.com/in/yoobinjung

--------
The show is recorded from Beyond Form, a fashion tech innovation platform. We build, invest, and educate fashion tech entrepreneurs and startups. We’d love to hear your feedback, so let us know if you’d like to hear a certain topic. Email us at podcast@beyondform.io. If you’re an entrepreneur or fashion tech startup looking for studio support, check out our website: beyondform.io