DiscoverDishing Up Digital with Ellen Mackenzie2026 Is the Year of the Micro Creator - Here’s How to Build Your Brand Without Going Viral
2026 Is the Year of the Micro Creator - Here’s How to Build Your Brand Without Going Viral

2026 Is the Year of the Micro Creator - Here’s How to Build Your Brand Without Going Viral

Update: 2025-09-22
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The creator economy is exploding—growing from $250B in 2024 to a projected $480B by 2027—but here’s the truth: you do not need a million followers or viral videos to claim your slice of the pie.

In today’s episode, I’m walking you through the exact strategies micro creators can use to grow a magnetic brand, build a community, and generate consistent income—without burnout and without waiting to blow up.

If you’ve been thinking:
→ “No one’s watching”
→ “I don’t know how to grow”
→ “I’ll start when my content takes off”

...this is your sign to stop waiting and start building like a CEO.

This is the new era of content—and you’re not late. You’re right on time.



xx
Ellen

🚨 Sign up for my FREE 3-day online conference for social media managers:
https://www.ellenmackenzie.com/summit2025

💻 //LINKS// 💻
The ultimate template bundle for social media managers: https://www.ellenmackenzie.com/offers/DwKaVUZd
Buy Ellen's book: https://www.amazon.com.au/dp/0473664798

📲 //SOCIAL MEDIA//
Instagram: https://www.instagram.com/ellenmackenziee/
Tiktok: https://www.tiktok.com/@ellenmackenzieee

🤯 //FREE GUIDE//
How to become a social media manager: https://www.ellenmackenzie.com/freebie

👩‍💻 Ellen’s business: https://www.ellenmackenzie.com/
📧 Sponsorship enquiries: team@dishingupdigital.com

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2026 Is the Year of the Micro Creator - Here’s How to Build Your Brand Without Going Viral

2026 Is the Year of the Micro Creator - Here’s How to Build Your Brand Without Going Viral

Ellen Mackenzie