DiscoverProfits + Prosecco: The Podcast208. Act in Optimism, Plan in Pessimism: A Business Strategy for When Life Happens
208. Act in Optimism, Plan in Pessimism: A Business Strategy for When Life Happens

208. Act in Optimism, Plan in Pessimism: A Business Strategy for When Life Happens

Update: 2025-01-13
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Back in 2022, I had…a very wild week.

Not an unusual thing for me; it wasn’t my first, nor was it anywhere near my last. But after this particular week, I sat down and shared some thoughts about building your business with the expectation that life is going to happen…something many business owners don’t necessarily consider.

One of my favorite nuggets from this message?

“Act in optimism, but plan in pessimism.”

AKA, act as if everything will go according to plan…but plan as if nothing will go according to plan.

Not sure what I’m talking about? That’s okay—I’ll let 2022 Katie explain it…

 

EPISODE RESOURCES:

Need to boost your bookkeeping basics—and want to get in on the goodness before the price goes up? Join BABs now…before the price goes up!: https://www.katieferro.com/become

Want a peek behind the curtain into LIBBY, my program all about what it really takes to have a simple and scalable (and successful) bookkeeping business? Get access to my free, on-demand four-part series, 6 Secrets to a Simple, Scalable Bookkeeping Business: www.katieferro.com/6-secrets

Learn how to take your bookkeeping skills and turn them into a business that allows you to replace (or surpass) your corporate salary, be present for your life, and profoundly impact your clients without selling your life in the process by joining Life by the Books (LIBBY).  

 

CONNECT WITH KATIE:

Website: https://www.katieferro.com/

For first dibs (and the best prices!) on new offers from me, follow me on Instagram, then subscribe to my email list: 

IG: www.instagram.com/orderlyaccountingbykatie

Email Opt In: www.katieferro.com/email

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208. Act in Optimism, Plan in Pessimism: A Business Strategy for When Life Happens

208. Act in Optimism, Plan in Pessimism: A Business Strategy for When Life Happens

Katie Ferro