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Summary:

In this conversation, Billy Sticker and Dr. Josiah Fitzsimmons discuss the journey and success in the chiropractic profession, emphasizing the importance of understanding the business side of practice management. They explore the significance of data-driven decisions, the role of marketing and patient engagement, and the dynamics of team relationships in creating a successful chiropractic practice. The discussion also touches on future goals for the chiropractic profession and the need for a shift in mindset towards profitability and impact.

Takeaways:

• Understanding your numbers is crucial for success.
• Chiropractors often lack business training in school.
• Data-driven decisions lead to better practice management.
• Building trust with patients is essential for retention.
• Team members should be viewed as income-producing assets.
• Marketing strategies must be evaluated for effectiveness. 
• A clear vision and goals are necessary for growth.
• The chiropractic profession has a significant impact on health.
• Long-term thinking is vital for sustainable success.
• Creating a supportive team environment enhances practice performance.

Case Study #1: https://go.chirocandy.com/case-study

Case Study #2: https://www.youtube.com/watch?v=po2nWAaKcho