22: UGC Rates: What To Charge As A Content Creator in 2025
Description
In today’s episode, I’m breaking down everything you need to know about UGC rates in 2025—from base pricing to ad usage, whitelisting, raw footage, bundles, and more. Whether you’re a brand-new UGC creator or an experienced travel creator looking to scale, you’ll walk away with a clear picture of how to price your work with confidence.
What You’ll Learn in This Episode:
- The truth about beginner UGC rates and why there’s no one-size-fits-all answer
- How to structure base rates, ad usage, and whitelisting fees
- Why pitching brands directly can increase your earnings
- My current rates as a travel creator in 2025
- How to bundle content into packages that land higher-paying deals
- Extra income opportunities: raw footage, additional hooks, exclusivity, and rush fees
Links & Resources:
- 📌 Download My Free Rate Sheet
(your guide to UGC pricing)
Connect with Laura Haley:
Find out more Travel Creator tips at the Travel Creator Podcast
For Talented A.F. Podcast Production:
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Find us: www.yourgirlmedia.com
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3-Month UGC Accelerator Program: https://maddyoutdoors.mykajabi.com/ugc-accelerator
Free UGC Masterclass: I've distilled my 3-month process into an easy-to-understand training that will give you clarity on your next steps to becoming a successful UGC creator, so you can work less and travel more! https://maddygarrett.myflodesk.com/accelerator-masterclass
Free UGC Guide: https://maddygarrett.myflodesk.com/ugc-guide
Book A Free Discovery Call: Chat with me 1:1 to see if the UGC Accelerator is the right fit for you. https://calendar.app.google/6o6354FTDNsjGtTQ8
My UGC Portfolio: https://maddyoutdoors.com/
For Brands | Hire Me for UGC: Book a 15-min intro call with me so we can discuss your content needs. https://calendly.com/maddyoutdoors/ugc-discovery-call?month=2025-05
50+ UGC Example Videos: ...