DiscoverThe Pet Parenting Reset229. Behind the Label: Big Brands Go “Fresh,” Synthetics Already Causing Harm
229. Behind the Label: Big Brands Go “Fresh,” Synthetics Already Causing Harm

229. Behind the Label: Big Brands Go “Fresh,” Synthetics Already Causing Harm

Update: 2025-12-23
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Big Pet Food went “fresh” in 2025—but is it fresh or just fresh spin? Lauren from Girls Gone Raw joins me to unpack the year: acquisitions, new gently-cooked lines, and the synthetic additives already backfiring in big-box “fresh” foods. We break down what to watch for on labels, how to spot real food vs. marketing, and smarter upgrades you can make today.

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229. Behind the Label: Big Brands Go “Fresh,” Synthetics Already Causing Harm

229. Behind the Label: Big Brands Go “Fresh,” Synthetics Already Causing Harm

Jessica L. Fisher & Lauren Becks