#23: The One Thing That Everything Else Revolves Around (with Michelle Hamilton)

Update: 2022-02-14

Description

Michelle Hamilton, chief operating officer at Commonwealth Senior Living, has a conversation with Luke about the most important thing that sales and marketing directors should think about: creating better relationships.

If we focus on making better relationships with seniors, their family members, prospects, and leads, everything else tends to take care of itself.

To learn more about Commonwealth Senior Living, click here.

Comments

In Channel

#42: The problem with generating more leads

2023-05-2218:09

#41: How to use ChatGPT to book more tours and get more move-ins

2023-05-1522:52

#40: Why isn't your website generating leads and tours?

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Learn from the Pros #3: Reducing turnover is the solution to the applicant flow problem (with Karen Antrim)

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#38: 7 reasons your website is losing tours.

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Learn from the Pros: #2 — Start a TikTok account for your senior living community (with Elizabeth "Lizzy" Brown)

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#37: Selling senior living is hard, but you can make it easier.

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#36: The three things every website needs to consistently generate tours.

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Learn from the Pros: #1 — Why Do You Even Need A Website? (with Christy Cunningham)

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#33: Does Speed to Lead Build Trust?

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#32: The 8 Team Members You Need To Grow Your Occupancy

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#31: Why We Should Embrace Automation in Senior Living Sales (with Cory Mitchell and Michael Moye)

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#30: Create Higher-Quality Leads (with Evan Friedkin)

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#29: How To Support Your Communities Like Thrive Senior Living (with Michelle Anderson)

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#28: 8 Shocking Statistics About Senior Living Sales (with Mike Miller)

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#26: Where To Start When A Community Has A Sales & Marketing Problem (with Rich Gordon)

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#25: How To Craft Amazing Experiences For Seniors (with Lee Tuchfarber)

2022-02-2219:05

#24: How Can You Help A Sales Team Be Successful? (with David Haack)

2022-02-1820:59

#23: The One Thing That Everything Else Revolves Around (with Michelle Hamilton)

2022-02-1419:35

#22: How To Move From A Regional To A Corporate Position (with Allison Vanderford)

2022-02-1024:52

00:00

#23: The One Thing That Everything Else Revolves Around (with Michelle Hamilton)

#box-pro-ellipsis-176048212067730{-webkit-line-clamp:2;}#23: The One Thing That Everything Else Revolves Around (with Michelle Hamilton)

#23: The One Thing That Everything Else Revolves Around (with Michelle Hamilton)

Move-in Machine

#23: The One Thing That Everything Else Revolves Around (with Michelle Hamilton)