DiscoverTruth, Lies and Work239. Why your founder's culture dies at 50 employees (And what to do about it), with Work Futurist, Josh Levine
239. Why your founder's culture dies at 50 employees (And what to do about it), with Work Futurist, Josh Levine

239. Why your founder's culture dies at 50 employees (And what to do about it), with Work Futurist, Josh Levine

Update: 2025-10-09
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Description

Welcome back to Truth, Lies & Work, the award-winning podcast where behavioral science meets workplace culture.


Hosted by Chartered Occupational Psychologist Leanne Elliott and business owner Al Elliott, this episode features Josh Levine, work futurist, author of "Great Mondays," and culture consultant who's helped companies like Credit Karma navigate the treacherous waters of hypergrowth.




Episode Summary


Picture this: You've built something special. Your team of 15 feels like family. Everyone knows everyone. The culture just works. But now you're staring down growth - maybe to 50, maybe to 100 employees. And there's this gnawing fear: what if scaling breaks everything we've built?




What We Cover


The 50-Employee Breaking Point



  • Why founder's culture has an expiration date and the physics behind cultural breakdown


From Implicit to Explicit



  • How to transform unspoken behaviours into values that actually scale beyond personal influence


The Three-Step Framework



  • Identify, codify, and communicate the most important decisions that move the needle


Why Most Values Fail



  • The difference between values as wall decorations versus business tools that drive decisions


Recognition Done Right



  • How Wells Fargo's outcome-focused rewards destroyed trust and what to do instead


Trust as Infrastructure



  • Why relational infrastructure matters more than physical infrastructure in distributed work


The WD-40 Case Study



  • How Gary Ridge reframed failure as learning and invested in humans, not just outputs


Measuring Culture at Scale



  • Why Employee Net Promoter Score captures what matters as you grow




Resources


Connect with Josh Levine on LinkedIn: https://www.linkedin.com/in/akajoshlevine





Mental Health Support


This episode discusses workplace stress, burnout, and the challenges of scaling culture. If you or someone you know is struggling with mental health:


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Connect with Your Hosts



Want a chat about your workplace culture? hi@TruthLiesandWork.com


Got feedback/questions/guest suggestions? Email podcast@TruthLiesandWork.com



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239. Why your founder's culture dies at 50 employees (And what to do about it), with Work Futurist, Josh Levine

239. Why your founder's culture dies at 50 employees (And what to do about it), with Work Futurist, Josh Levine

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