DiscoverThat One Thing#24 The Netherlands: Changing the world one (homecooked) meal at a time
#24 The Netherlands: Changing the world one (homecooked) meal at a time

#24 The Netherlands: Changing the world one (homecooked) meal at a time

Update: 2025-06-26
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Entrepreneur #24 out of 100: Mahmoud El Wakil from Egypt, building Homemade in the Netherlands

When Mahmoud told me, “I want to change the world,” I laughed. I thought he was joking. But I owe him an apology, because he was completely serious.

Mahmoud believes he can build a better world by creating a short and sustainable food supply chain, sourcing meals from people nearby. In doing so, he creates opportunities for those home cooks to support their own livelihoods. This idea has the potential to make a meaningful difference in the Netherlands—and an even bigger impact in developing countries around the world. It became the foundation for Homemade, a food delivery platform where people can order meals from home cooks in their neighbourhood.

In this episode, we talk about:

💡 How he became the biggest shareholder in the store of his school

 💡Why he thinks solving world hunger shouldn’t be difficult 💡 The big dreams and impact he is planning to have with Homemade

A conversation about entrepreneurship, having a big vision, and why you should never laugh at people with big dreams.


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#24 The Netherlands: Changing the world one (homecooked) meal at a time

#24 The Netherlands: Changing the world one (homecooked) meal at a time

Rianne Roggema