241. Your Sustainable Content Strategy for Consistent Sales (without reels)
Update: 2025-05-19
Description
What if your content didn’t just get attention—but actually got results?
I’m sharing the turning point that made me ditch the high-speed hamster wheel of content creation and finally start marketing in a way that works for me. Spoiler: It didn’t involve more posts, reels, or dancing (thank goodness).
After a moment with my dad during his chemo treatment made me reevaluate how I was spending my time (and what really mattered), I knew there had to be a better way to grow a business than relying on 24-hour stories and random dopamine hits. And there is.
In this episode, you’ll hear…
- Why I traded dopamine marketing for deeper connections
- What “depth content” really means (no crying on camera necessary)
- How evergreen + searchable content becomes your biz’s best investment
- What the “Big 3” strategy is and how to use it to grow your audience and revenue
- The one mindset shift that helped me stop scrambling and start selling sustainably
Click here to find the full show notes and transcript for this episode.
RESOURCES:
- Sign up for my free weekly email Sam’s Sidebar
- Order my book, When I Start My Business, I’ll Be Happy: A Practical No-BS Guide to Successful Online Entrepreneurship
- Join my free legal workshop: https://www.samvanderwielen.com/oyt-workshop
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