258 - Errol Schmidt, CEO of reinteractive
Update: 2025-06-11
Description
In this episode, I talk with Errol Schmidt from Reinteractive about community involvement and sales strategies. Errol shares how he targets Salesforce by teaching their account executives about Heroku, positioning himself as the go-to expert. We discuss how developers are in sales whether they realize it or not, and the importance of relationship building.
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