DiscoverAAOS Career Podcast#26 Managing Your Brand and Online Reputation
#26 Managing Your Brand and Online Reputation

#26 Managing Your Brand and Online Reputation

Update: 2023-12-01
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This episode covers aspects of marketing and growing a practice, specifically a surgeon’s online reputation. Whether you are a new surgeon, in the middle of your career, or even well established and have neglected your online profile and reputation, fear not. There are many new and easy ways to build a positive online reputation, attract new patients and respond to negative online reviews.

Guest: Orrin Franko, MD, FAAOS, East Bay Hand Medical Center

Host: Daniel Cognetti, MD, AAOS Resident Assembly

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#26 Managing Your Brand and Online Reputation

#26 Managing Your Brand and Online Reputation

American Academy of Orthopaedic Surgeons