274: How to maintain your business momentum during the summer
Description
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Happy August! We are officially in the second month of Q3. In this week's episode, I wanted to continue with the theme of walking you through some of my best strategies to be thinking about as we continue through the summer.
So many of us can see summer as "quiet". Our clients might be away on holiday, their kids might be out of school, they're out of their usual routine and we start to get this feeling of, "no one is paying attention right now - maybe I should press pause on the business and then pick up when autumn comes."
Sassy Holly is here to tell you... NO! That is NOT the best approach for anyone who is serious about maintaining and building that momentum in their business.
And even if summer is a little bit quieter for you and you don't tend to make as many sales, (and that is proven with data) - I can directly tie the marketing activities that I am doing in the summer months to the results that I get when things start to pick back up again in September.
So in today's episode, I'm going to share five ways you can find that time this summer and how to actually make this happen.
Here's what we cover in the episode:
- Why a mid-year review is a non-negotiable to help you figure out what you want to focus on over the summer
- How to set your summer hours (and why reevaluating your values and priorities every season is important)
- A review of your Weekly Prep Meeting and how it'll help you make things happen quicker
- The importance of saying "no" over the summer and identifying what's important to you
- Why to change up your environment over the summer (with lots of examples!)
And spoiler alert before we dive in: there is no finding the time you have to make the time.
Let's dive in and make it happen!
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Mentioned in the episode:
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