DiscoverThe FMCG Guys283. Aaron Gallagher, MD and Head of Sales at Head of Sales Kinective Media℠ by United Airlines: Trael Media Network, Behavioural Patterns, Business Travel, FMCG Opportunities, Aviation Geeking
283. Aaron Gallagher, MD and Head of Sales at Head of Sales Kinective Media℠ by United Airlines: Trael Media Network, Behavioural Patterns, Business Travel, FMCG Opportunities, Aviation Geeking

283. Aaron Gallagher, MD and Head of Sales at Head of Sales Kinective Media℠ by United Airlines: Trael Media Network, Behavioural Patterns, Business Travel, FMCG Opportunities, Aviation Geeking

Update: 2025-11-15
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Watch on YouTube: https://youtu.be/LY2w1o-wpmQ

Aaron Gallagher is the Managing Director and Head of Sales at Head of Sales Kinective Media℠ by United Airlines, the carrier's very own Media Network. He joins Daniel live from SMG and ADWEEK's Retail Media Summit UK 2025 to speak about the opportunities in this unique proposition.

Tune in to hear about:

  • The uniqueness of an airline media network and all the different touchpoints with passengers
  • Consumers' unique behavioral pattern when traveling
  • How they can cater a unique value premium proposition to Polaris (business) flyers
  • Opportunities for FMCG brands
  • And, of course, some good old aviation geeking!

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Audio Mixing by Modest Ferrer
Voice Acting by Jason Martorell Parsekian

Disclaimer
The views and opinions expressed in this podcast are those of the individual guests and do not necessarily reflect the views of The FMCG Guys (Dwyer Partners SL) or its partners. The FMCG Guys make no representations or warranties about the accuracy, completeness, or suitability of any information discussed, and accept no responsibility for any decisions or outcomes based on this content. Listeners are encouraged to seek their own professional advice before acting on any of the topics covered.

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283. Aaron Gallagher, MD and Head of Sales at Head of Sales Kinective Media℠ by United Airlines: Trael Media Network, Behavioural Patterns, Business Travel, FMCG Opportunities, Aviation Geeking

283. Aaron Gallagher, MD and Head of Sales at Head of Sales Kinective Media℠ by United Airlines: Trael Media Network, Behavioural Patterns, Business Travel, FMCG Opportunities, Aviation Geeking

Dwyer Partners SL