287 Innovating hyperlocal: how Current Publishing redefines suburban news
Update: 2025-06-14
Description
When a suburban newspaper starts thinking like a startup, big things happen. At Current Publishing in suburban Indianapolis, innovation isn’t just a buzzword—it’s fueling real growth, younger audiences, and serious digital revenue. From influencer-driven reels to a text-based edition with 65% engagement, President Ben Weir is proving hyperlocal doesn’t mean old-school. Here’s how one free weekly is rewriting the playbook for local news success.
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