When the AP announced this week that it would stop using the phrase "illegal immigrant," American media (and Americans in general) took notice. But in all the many, many news accounts of the AP's decision, few reporters acknowledged the highly coordinated, strategic, and empathic campaign that made it happen—a campaign that built on work by leaders and citizens in social movements dating back decades. Our guest, Monica Novoa, the coordinator (and sole full-time employee) of the "Drop the I Word" campaign, was at the heart of making it happen—and in this episode, she tells her story, and the story of this movement, like you've never heard it before. You'll laugh, sing, cry, and cheer. Tune in and spread the word!